How it works


2017 Barossa Young Ambassadors

The Young Ambassador Program hand picks 11 young adults to actively promote the Barossa and the Barossa Vintage Festival.

Since 1999, the program has continued the proud Barossa tradition of generational knowledge sharing, helping create the next generation of influential Barossans with a strong emphasis on food, wine and tourism.

The Young Ambassador Program equips ‘the next crop of Barossan leaders’ with the skills, knowledge, leadership and confidence to actively follow their chosen career path through experience gained from networking and community involvement. A rewarding program delivering exceptional life skills to the next generation.

The 2017 Young Ambassadors are: James Fox, Maddison Perry, Nicola Biagi, Sage Krollig, Olivia Brenecki, Danielle Loffler, Lena Stoll, Ellie Neindorf, Jessica Rehn, Deandra Goodchild and Olivia Shannon.

The Young Ambassador Program is not possible without the support of Clarke & Turner Travel Associates with Qatar Airways and Peter Lehmann Wines.


clarke-turner     peter-lehmann

Meet the Young Ambassadors



Sage Krollig is food and beverage industry professional, lover of active-wear, and sparkling wine connoisseur.
Famous in her family for making her great Grandma’s Christmas Pudding.
When she’s not renovating her house D.I.Y style, Sage is mostly likely cleaning-up after her defiant cats, Coco and Huey.

Sage is on The Parade Committee.



Originally from Waikerie in the Riverland, I then moved to Adelaide to study Environmental Science.

After working for a year after my degree, I decided to pursue my passion and love for local, regional produce. This brought me to the Barossa working as a Cheesemaker for Barossa Cheese. Finally in my happy place, I’m surrounded by incredible food, wine, people and scenery, perfect for developing my career in local food promotion and development.

Ellie is on the Feast, Folk & Fossick committee



I'm 24 years old and I've been privileged to live in the Barossa my whole life and I currently live in Tanunda.
I'm a Pharmacy Assistant at Angaston Amcal Pharmacy and I also work at Saltram Wine Estate in cellar door and restaurant service on weekends. My hobbies include music, I sing and play the piano and I really enjoy traveling and exploring the world

Olivia is on The Parade committee



I am quite loud - you can usually hear me before you see me (sorry in advance). I enjoy learning new things from people as well as books. Seriously, I love reading books - especially ones that challenge me to think differently. Sport and fitness was one of my smarter lifestyle choices. I am an amateur musician but commit to it my heart and soul. I often stop to smell the roses, pat the dogs, taste the food, laugh out loud and admire the view. I enjoy the little moments of this beautiful life. That’s who I am and it makes me somewhat awesome.

Nicola is on Feast, Folk & Fossick committee



I’ve always been a foodie, love cooking and eating. After being raised into the wine culture by industry work, I realised food and wine are a perfect combination. Now I’m studying to be a winemaker, and hopefully if I work hard enough, I’ll be part of Barossa’s future wine industry.

Olivia is on The Parade committee



Growing up on farming land has given me a great passion for gardening and all things flora and fauna; it is quite common that you will find me planting a new fruit tree or vegetable seedling. Having a strong passion for the Barossa’s sustainable heritage you will often find me wondering the Barossa Farmers Market in early daylight or enjoying a glass of Shiraz upon sunset. Currently pursuing a career in the wine industry, I am privileged to be a part of the Barossa Vintage Festival Young Ambassador Program.

Danielle is on the Feast, Folk & Fossick Committee



My grandfather, Wray Goodchild, a former Chairman of the District Council of the Barossa Valley got me interested in wanting to know more of the heritage and culture. Growing up the daughter of a grape grower, I’d listen to his stories about our family and their history across many generations living and working in the Barossa. So I’m proud to continue my family’s association with wine, and working at Murray Street Vineyards as Sales and Event Co-ordinator allows me to share my personal Barossa story with visitors that come here wanting to learn more about what makes where I call home such an amazing place to grow grapes and make wine.

Deandra is on the Ziegenmarkt Committee



The Barossa has always been my home. Growing up in Light Pass I have been driving tractors down vineyard rows for as long as I can remember. You can generally find me in a pair of Rossis somewhere out in the vineyard or otherwise with my head stuck into some uni books. Having recently graduated from Law at Adelaide Uni I am excited about where this next chapter of my life will take me. I feel privileged to been a part of the Young Ambassador Programme and look forward to sharing my passion for all things Barossa with everyone I meet along the way!

Lena is on the Feast, Folk & Fossick Committee



I'm 24 years old and at the very end of my winemaking degree. I have grown up in the Barossa and very happy to be back from living in Adelaide! I have a great passion for wine and enjoy working in the vineyard and seeing all aspects of the production process.

I have traveled extensively across Europe and recently came back from a vintage in South Africa which opened my eyes to many new varieties and techniques.

I enjoy meeting new people and can't wait to enjoy all aspects of the 2017 vintage festival!

James is on the Ziegenmarkt Committee



Having grown up in the Barossa I've always had a love for good food and more recently wine! After completing year 12 I worked at a local winery for vintage and took a Gap year before commencing my veterinary degree this year. To me the best part of any day is getting to pat a dog and finish the day with good people and food. I have a passion for homegrown fresh produce and meat, which I hope to intertwine with my future career.

Maddy is on the Ziegenmarkt Committee



As a young girl my family moved to the Barossa to be a part of a community with rich history and culture. I became totally enamoured with the Barossan lifestyle and have actively pursued a career in the Wine Industry. Thanks to the wonderful personalities around the Barossa who have been active in helping pursue my dreams, I am now the Cellar Door Manager at Two Hands Wines. This is an opportunity that sees me not only representing my company and the Barossa Valley, but also allows me to take part in the multi-faceted industry we have. Growing up on a small olive orchard in Williamstown, I have developed a love for Viticulture and love to teach people from all over the world what makes this region so special. Being a part of the Young Ambassador Program has been an amazing privilege for me. It is truly an experience I will carry with me for the rest of my working life.

Jessica is on the Ziegenmarkt Committee

2017YABS Supported By


Major Festival Partners